A recent survey shows that in 2006, beauty consumption became
the largest consumption item for women in cities, with every woman
spending an average of 3,618 yuan on things related with beauty,
which range from clothes, facial beauty and hairdos, to figure
shaping.
The report, titled "2006 Chinese Women's Consumption
Investigation and Statistics", was released Thursday by Huakun
Female Consumer Center and Huakun Female Investigation Center,
which had interviewed women in 20 cities across China to make
it.
The report shows that young career women spend the most on
beauty services and goods. Among all the 727 women interviewees who
earn an average salary of 4,378 yuan a month, 80 percent have their
hair permed, 72 percent have their hair dyed, and 65 percent do
hair care regularly. In addition, 43 percent of the women wear
make-up regularly and 32 percent go to beauty parlours regularly
and spend an average of 354 yuan every month in beauty parlours.
They spend 3,977 yuan every year on average on clothes, 1,761 yuan
on shoes, and 1,276 yuan on bags. They spend 1,749 yuan to buy
watches, 936 yuan on ordinary ornaments and 6,110 yuan on expensive
ornaments.
The report also shows that 36.9 percent of women in the survey
often use credit cards when buying things and 61.9 percent of the
women have had credit cards. To them, credit cards have replaced
cash to become the most important way of buying things.
(China News Service January 27, 2007)
